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Australian Fashion Week »

Welcome to SASSYBELLA.com’s coverage of Mercedes-Benz Fashion Week Australia 2013 from Sydney, Australia. Follow our backstage hair and beauty adventures as well as our fashion show reviews, photo galleries and sights and sounds captured during the week.

Don’t forget to follow our coverage on Facebook, Twitter, Instagram and our Newsletter.



MBFWA 2014 Blogger Diaries: Day 5 and my survival guide

MBFWA 2014 Blogger Diaries: Day 5 and my survival guide

Helen Lee April 14, 2014 0

The last day of Mercedes Benz Fashion Week Australia seemed like it past by like a blur, mostly because it probably did. After four non-stop days of attending, writing about and ducking backstage to

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MBFWA 2014: Gail Sorronda MBFWA 2014

MBFWA 2014: Gail Sorronda MBFWA 2014

Katie Hill April 10, 2014 0

After launching her label in 2005 and opening her flagship store in Brisbane in 2012, Gail Sorronda’s spring/summer 2014 collection show at Mercedes Benz Fashion Week Australia was a unique juxtaposition of romantic/goth style

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MBFWA 2014: Alessandra Ambrossio walks for Alex Perry

MBFWA 2014: Alessandra Ambrossio walks for Alex Perry

Helen Lee April 7, 2014 0

Australian fashion designer Alex Perry knows how to hit the headlines during Mercedes Benz Fashion Week Australia – by enlisting a Victoria’s Secret Angel called Alessandra Ambrossio to walk in your fashion show in

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MBFWA 2014: Carla Zampatti does youthful sophistication with ‘Darkness’

MBFWA 2014: Carla Zampatti does youthful sophistication with ‘Darkness’

Helen Lee April 7, 2014 0

I recently read an article that spoke about how Australian style was defined by our beautiful weather, that it is a huge factor why many of our style choices are often baring skin. On

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MBFWA 2014 – An iconic opening in the face of high street invasion by H&M

MBFWA 2014 – An iconic opening in the face of high street invasion by H&M

Katie Hill April 7, 2014 0

Mercedes-Benz Fashion Week Australia has kicked off last night with a stunning show by Carla Zampatti, which featured de-structured modern shapes with splashes of acid lime and cobalt. Zampatti, who has been a part

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MBFWA 2014 Blogger Diaries: Day 1

MBFWA 2014 Blogger Diaries: Day 1

Helen Lee April 7, 2014 0

Day 1 of Mercedes Benz Fashion Week Australia should really be called night 1, with the one show, Carla Zampatti, opening the festivities in style. Don’t be fooled into thinking that fashion week isn’t

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Who’s coming to MBFWA 2014?

Who’s coming to MBFWA 2014?

Helen Lee March 21, 2014 2

With 2,700 guests predicted to attend Mercedes Benz Fashion Week Australia this year, the rumour mill is running strong as to which international media delegates and bloggers will be gracing our shores to check

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2013 Wrap Up: The state of the Australian Fashion Industry

2013 Wrap Up: The state of the Australian Fashion Industry

Helen Lee December 6, 2013 Comments Off

It has been an interesting year in the Australian fashion industry, one that saw the first ever Mercedes Benz Fashion Week Australia held out at Carriageworks to mild success (there was grumblings of poor

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MBFWA: Aje brings us Summer 2013/14 in an enchanted cherry blossom garden

MBFWA: Aje brings us Summer 2013/14 in an enchanted cherry blossom garden

Lauren Kruger April 10, 2013 1

   When it comes to fashion shows, some are special before they’ve even begun. Sometimes it’s a live performance from a band, while for others it is the beautiful decor of the runway that

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MBFWA: Inside the media centre on Day 3, the other side of fashion week

MBFWA: Inside the media centre on Day 3, the other side of fashion week

Helen Lee April 10, 2013 Comments Off

I’m sure you have all seen the street style photos popping up all over social media, blogs and magazine websites from Mercedes Benz Fashion Week Australia, but what you don’t see very often is

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