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      Kate Moss & Rimmel celebrate 15 years together with anniversary collection
    • MBFWA Resort 2017: The hair trends to nail by summer
      MBFWA Resort 2017: The hair trends to nail by summer
    • MBFWA: Toni Maticevski Resort 2017 – the good, the bad and the sparkles
      MBFWA: Toni Maticevski Resort 2017 – the good, the bad and the sparkles
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      10 Slip Dresses you need and How to Wear them
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      The best Black Friday & Cyber Monday deals
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      Must have: a choker and the statement earrings
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      Things to do during self isolation that isn’t Selfies or TikTok
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      Beauty Tips for A Fresh Look The Day After A Night Out
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      Perceptions of Beauty and Happiness from Various Cultures
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    • Talking digital convergence in Australia with Sophia Phan in #Fashion
      Talking digital convergence in Australia with Sophia Phan in #Fashion
    • Marion Hume talks about the Bespoke Summit, Australian fashion and Coco Rocha
      Marion Hume talks about the Bespoke Summit, Australian fashion and Coco Rocha
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      Kirstie Clements on bloggers, magazines and life after Vogue
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      Shopping in Las Vegas – our favourite hot spots
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      How to survive a Long-Haul Flight in style
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      Make Money by Travelling the World
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      I’m back. Why I quit life, blogging and social media for 2 years
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      How to turn up your Instagram game with a Hasselblad for your phone
    • Treat Yourself, or your fashion friend
      Treat Yourself, or your fashion friend

Helen Lee

As Editor of SASSYBELLA.com, Helen Lee has been blogging about Fashion and Beauty for over 12 years. A self confessed geek and sports fan, Helen can't resist the urge to travel often and far in the name of good fashion, beauty and sport.

Australian Fashion Week, Fashion WeekApril 4, 2013

How to peacock at MBFWA (aka how to get street style snapped at fashion week)

By Helen Lee

Australian Fashion Week – officially known as Mercedes Benz Fashion Week Australia – is set to kick off in just a few days and…

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Fashion News, Fashion WeekMarch 31, 2013

Peacocking Fashion Shows – What Is It? Do Fashion Bloggers do it?

By Helen Lee

Last week we were in Melbourne for L’Oreal Melbourne Fashion Festival and we couldn’t help but noticed that fashion bloggers were loitering outside of…

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Fashion News, ModelsMarch 27, 2013

Coco Rocha is coming to Australia to speak at Bespoke Fashion & Business Summit

By Helen Lee

If you are a fashion lover, you probably follow Coco Rocha on one of her many social media channels, the model is a social…

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L'Oreal Melbourne Fashion FestivalMarch 24, 2013

LMFF 2013: Red Carpet Runway, the Bridal edition

By Helen Lee

Bridal. A genre of fashion we don’t often explore – given that most of my close friends have tie the knot and the thought…

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Beauty, L'Oreal Melbourne Fashion FestivalMarch 23, 2013

LMFF 2013: Runway 04 a slick runway by Madison magazine and graphic beauty by Rae Morris

By Helen Lee

[youtube id=”http://www.youtube.com/embed/C-d1ZDyHjeQ” width=”600″ height=”350″] Slick and directional, Madison Magazine’s show at L’Oreal Melbourne Fashion Festival confirmed many trends for us for Autumn/Winter 2013 –…

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L'Oreal Melbourne Fashion FestivalMarch 23, 2013

LMFF 2013: Runway 03 by Grazia was a glamorous final farewell

By Helen Lee

   Youthful and fun, that was something I always liked about Grazia magazine (when I was an avid reader of the British version that is)….

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Fashion News, ModelsMarch 22, 2013

Miranda Kerr out at David Jones, Jessica Gomes set to replace her

By Helen Lee

In a shock announcement, Australian department store David Jones has reportedly parted ways with their face of 5 years, Miranda Kerr. The Australian models…

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L'Oreal Melbourne Fashion FestivalMarch 22, 2013

LMFF 2013: The National Designer Award goes to menswear designers From Britten

By Helen Lee

What young fashion-loving girl doesn’t want to have breakfast at Tiffany’s thanks to Audrey Hepburn and that famous movie? That is what we did…

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L'Oreal Melbourne Fashion FestivalMarch 22, 2013

WIN a L’Oreal Paris beauty pack every day of LMFF 2013!

By Helen Lee

L’Oreal Melbourne Fashion Festival 2013 has officially begun! Yesterday we attended the L’Oreal Paris luncheon and got to see Victoria’s Secret model Barbara Palvin…

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L'Oreal Melbourne Fashion FestivalMarch 21, 2013

LMFF 2013: Runway 02 by InStyle gives us bold colour and style

By Helen Lee

  InStyle magazine has long been renowned for its insider’s guide to Hollywood glamour and style, so of course their L’Oreal Melbourne Fashion Festival show was…

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About SASSYBELLA.com

The SASSYBELLA.com fashion & beauty blog by Editor Helen Lee has been covering fashion & beauty industry news since 2002. This is one of the longest established fashion and beauty blogs on the Internet today.

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