Katy Perry for ghd, behind the scenes of the photo shoot

Katy Perry was announced as the first celebrity global brand ambassador for ghd last month and we were given an exclusive sneak peek at some behind the scenes images of the first series of ads are themed around ‘Iconic Era’s of Style.’

With David LaChapelle behind the lens, the campaign was set to be bold, surreal and exciting (just pop his name into Google Images and you’ll see what I mean). We were surprised to see the toned down images of the 70’s Boho Chic shoot, though the plastic covered set provided some a few bemused comments.

The other two images from the Iconic Era’s of Style campaign were: 50’s glamour and 80’s new wave – all styles you can do at home with your own ghd Styler.

To celebrate Katy Perry’s Australian leg of her California Dreams tour, ghd are giving you the chance to win tickets to her down and meet her backstage! All you have to do it buy a ghd styler from your ghd salon from now until April 26th. Find out more details at: www.ghdhair.com.au

Katy Perry for ghd Hair’s ‘Iconic Era’s of Style campaign’, photographed by David LaChapelle