YSL Muse bag by Yves Saint Laurent

Yves Saint Laurent’s take on the bowling bag seems to have taken off with the YSL Muse bag making it on to the arms of many stylish women over the past 8 months.

It’s stylish, roomy and refined. With just enough gold hardware so that it doesn’t look pretentious or weigh you down. So what’s not to like about this YSL bag?

YSL Muse Bag

The clean lines of the classic carry-all bag appeals to many, including the always trendy IT girl, Kate Moss. But due to it’s appeal it has also been spotted on the arm of Naomi Watts, Jessica Alba, Nicole Kidman, Demi Moore, Lindsay Lohan, Nicky Hilton, Paris Hilton and Jennifer Lopez – just to name a few.

This fantastic day bag that comes in 3 different sizes, it gives their owners a slim line, low maintenance look.

Order this bag from a Yves Saint Laurent boutique and the lovely staffers at YSL can put you down or getting your initials embossed the bag. It’s a good idea since you will be forking out around US$1,300 on the YSL Muse in the first place.

There are two sizes to choose from; a large and the regular sized Muse. The regular sized Muse is a good choice if you wanted a day bag that slots under your arm, while the larger Muse would make a great overnight bag. As for colours, there are the requisite black, white and browns too choose from, but the YSL Muse also comes in crocodile, ostrich, linen and probably a few more animal skins. These could set you back close to US$20,000.

Recently released was the black Anthracite YSL Reversible Muse Tote, which you can opt for the anthracite silver during the day, and reverse it to black for the night. Another option is buying it in chocolate, which can be reversed to bronze for a bit of metallic shine at night.

So when did this trend kick off?

Linda Evangelista toted around a sage green YSL Muse at Paris Fashion Week in February 2006, and was soon spotted on many celebrity arms soon after.

YSL Muse Fans

When will it end?

It has experienced a bit of a revival with Paris Hilton, Nicky Hilton and Nicole Richie spotted toting it around town. And with the recently released YSL Rive Gauche bag being toted around town by Katie Holmes and Julianne Moore, the Muse bag should still be popular well into 2007 with it’s classic clean lines and fashion houses re-releasing versions of their most popular bags in an array of new colours, materials and sizes.

White YSL Muse

Online stockists:


Have you seen the new look YSL Muse? The YSL Muse Two?