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By Helen Lee at 2:30 am March 19th, 2011 | Celebrities, Designers, Entertainment, Misc | 1 Comment »

Magnum Ice Cream is about to get a little more fashionable, thanks in large part to Karl Lagerfeld (who ironically has a diet named after him) and Rachel Bilson. Some papperazzi photos leaked out earlier this week, but we have a closer look at Bilson and Largerfeld collaboration with these one set images of the pair.
Previously not available in America, Magnum are looking to enter the American market with a splash with a series of short films starring The O.C. star Rachel Bilson, directed by Chanel and Fendis legendary creative director Karl Lagerfeld.
“Karl Lagerfeld’s creative vision has always inspired me, and this series brings his concept of pleasure to life,” said Rachel Bilson. “The films capture the indulgence and luxury of Magnum ice cream. My character believes that a day without pleasure is a day lost, and that’s a perfect representation of the Magnum lifestyle – and my personal philosophy, too.”
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By Helen Lee at 1:55 am March 19th, 2011 | Beauty, Celebrities | 1 Comment »

Katie Holmes is definitely on quite a publicity trail right now, for her new Holmes & Yang clothing line and for her part as Jacqueline Kennedy in the upcoming miniseries The Kennedys. Now she has been announced as the new face of John Frieda’s Precision Foam Colour with a preview of the short film released online just moments ago.
Entitled ‘The Decision’, it stars Holmes as Joan Hudson, as a sexy high-profile actress who makes ‘The Decision’ to cheat on her colourist. But is it really worth the risk? Of course it is, after all this is an ad for John Frieda’s at home hair colour.
Check out the images above and below, as well as the teaser video for ‘The Decision’.
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By Helen Lee at 4:06 pm March 18th, 2011 | Beauty, Celebrities | No Comments »

We loved Zooey Deschanel in 500 Days of Summer (though watching it makes us kind of sad) so when we heard she was going to be a spokesmodel for Rimmel London, we were kind of excited. One of hher first campaign is for their new Lasting Finish Lipstick, which claims to be the beauty equivalent of the little black dress with their 50% longer-wearing colour-boost pigments for up to 25% more
colour impact than traditional lipsticks. With 21 colours to choose from at an affordable RRP of AUD$9.95, we may have to buy one for every occasion.
Have you tried it? I’d love to know your thoughts!
Now lipstick aside… I know the above image is supposed to be Zooey modelling for Rimmel London, but where’s that lovable kooky gal with a few (tiny) imperfections that made us relate to her a little? I guess she has to have the beautiful lashes, since she’s also the face of their Lash Accelerator mascara, but the girl just doesn’t look like Zooey. Ah the wonder of airbrushing.
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What girl doesn’t have a few cans of hairspray in her beauty arsenal? Recently L’Oreal sent me some cans of their iconic L’Oreal Paris Elnett Satin hairspray which was just released in Australia – and I was in love. In love with the advertising campaign starring not one, but three of their stunning spokeswomen:...
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We don’t see much of Coco Rocha much these days and even though she would have been celebrating her newlywed status, a few months ago she was enlisted by the British retail giant John Lewis to font their Spring/Summer 2011 advertising campaign.
We love the 1960′s Mad Men vibe from the campaign (with impeccable set...
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When I think of horse racing (and let’s be honest, it’s not that often) I always think of the idyllic scenes of Eliza Doolittle at Royal Ascot race course in My Fair Lady. Flemington, the home of the Melbourne Cup comes a close second, but it’s the premiere British horse racing location that has come up trumps in...
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Here’s a story a little out of left field… Adidas has just launched a new campaign called Adidas Is All In and unveils Katy Perry as their newest brand ambassador. No stranger to the crazy costume or two (or a spokesperson contract – recently she’s been named the face of ghd and Proactiv), Perry will be toning...
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If you haven’t heard, Neiman Marcus have started their own company blog called NM Daily, joining the thousands of fashion brands and boutiques to take to the in-house blog trend. But what most other boutique’s don’t have is Karlie Kloss modelling in a spring trends video for them.
According to NM Daily, the Neiman...
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One of my good friends and I are currently not happy campers. We know one too many people getting engaged or married in the next 12 months. Not only does that mean dashing in store to buy the “affordable” things on the bridal registry, but also what do we wear?
Well short of spending at least $500+ per wedding,...
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