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Archive for the 'Ad campaigns' Category


Skechers new spokesperson is… Tori Spelling and son

After years of targeting the teen market with spokespeople like Britney Spears, Christina Aguilera, Ashlee Simpson and Carrie Underwood, Skechers are targeting a new market.

The family market.

Now when you think aspirational family person, I bet you think of Tori Spelling.

The Beverly Hills 90210 star is set to feature in Skechers’ new ‘Nothing Compares to Family’ ads with her 13-month-old son, Liam, one in a series of family themed ads.

In celebration of family, the ‘Nothing Compares to Family’ campaign will see the ads tagged with a charity of the celebrity’s choice, ones that are family-related, such as the Juvenile Diabetes Research Foundation International or Habitat for Humanity, which builds homes for families.

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Flashback: Vanessa Paradis for Chanel’s Coco fragrance

Before she was the girlfriend of Johnny Depp, a 19-year-old Vanessa Paradis was the face of Chanel’s Coco fragrance. The French actress played a whistling exotic black bird swinging in a bird cage in Coco Chanel’s apartment.

Paradis worked with Jean-Paul Goude to create the 30-second commercial in which she had to learn to use a trapeze for her role. The contract was said to be worth £250,000 and helped launch her into the pages of magazines all over the world. Not bad gig early on in your career huh?

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Gap’s fall 2008 Icons ad campaign has quite a line up

If you thought the top models in Gap’s spring 2008 campaign was quite a coup, check out this list of names who will appear in their Fall 2008 Icons advertising campaign:

  • Catalina Moreno (actress)
  • Clemence Poesy
  • Cecilia Dean (Visionaire founder)
  • Chanel Iman
  • David Benioff (screenwriter)
  • Edgar Ramirez (actor)
  • Liv Tyler
  • Catalina Moreno (actress)
  • Georgina Chapman (Marchesa designer)
  • Ginnifer Goodwin
  • Hugh Dancy
  • Leigh Lezark
  • Ryan McGinley (photographer)
  • Scott Schuman (the man behind The Sartorialist)

Now, if only we could get some eye candy by getting a look at the Hugh Dancy pictures. Who knew Georgina Chapman would pose for Gap. One would have thought she wouldn’t normally go near the store, unless of course there was something in it for her… like a Marchesa for Gap collection?

One can dream.

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Kate Moss’ white wedding for Agent Provocateur

As Billy Idol sang, it’s a nice day for a white wedding, so today is an good as any to talk about Kate Moss playing a virginal bride for Agent Provocateur.

As the blogosphere revealed a few weeks ago, Kate Moss was being photographed by Nick Knight for her latest film series for Agent Provocateur, the first of which will launch tomorrow. Kate was chosen to play the virgin bride while Jake and Dinos Chapman (English conceptual artsist) will be introduced into the pivotal roles of the vicars performing the service.

Over the next few nights, ShowStudio will release a series of Nick Knight’s interpretation of Joe Corré’s script in stills and film.

Ohh we can’t wait, but Kate as a virgin bride? Seriously.

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D&G Pre-Fall 2008 goes back to school

Gossip Girl has seemingly inspired the boys at Dolce & Gabanna with their Pre Fall 2008 ads resembling the cast of the popular teen drama series.

Choosing to go with the usual D&G format of bunching together a group of models, the model castings were rather inspired and included some up and coming modeling names. Australia model, Abbey Lee, who has become a regular in the last season or two at D&G was joined by Giedre, Laura Blokhina, Lyoka Tyagnereva, Martha Streck and male model Valentin Savchenko.

The muted colour scheme of this shoot is all a little too private school for me, while the second lot of images (below) seems to send the boys back to a scary world of pale blue suits.

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Frances Bean Cobain for Chanel?

Celebrity spawn turned model seems to be the fashion trend of the moment. Just look like Lou Doillon, Daisy Lowe, Coco Summer and Dakota Johnson.

Now there are reports (albeit from the Daily Mail) that the 15-year-old daughter and Courtney Love and the late Kurt Cobain is wanted by Karl Lagerfeld to appear in his next advertising campaign.

“She’s only young, but there’s a lot of interest in Frances,” a friend revealed to the Daily Mail. “She is incredibly pretty and has the most perfect porcelain skin. She and her mother are having talks with Karl about Frances appearing in his next ad campaign.”

But Courtney Love is not loving the idea of her teenage daughter pursuing a career in fashion.

“Courtney is concerned about Frances pursuing a catwalk career at such a young age, so she has been involved in all the talks so far,” the source said.

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Catherine McNeil for Christian Dior Jewelry

Catherine McNeil, the Giorgio Armani advertising campaign favourite, has branched out to become the face of Christian Dior Jewelry. The Australian model was photographed with luscious brunette locks, complete with a fringe wearing Dior’s collection of fine jewellery for their print campaign.

While I love the shots, I don’t love the jewellery. Sure it’s very pretty and girlie, but it’s nor opulent or luxurious to  me and have a slightly kitsch feel don’t you think?

[Images from TFS]

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Claire Danes takes over from Drew Barrymore at Gucci Jewellery

Claire Danes has never fronted a high end advertising campaign, but all that is about to change with the Romeo & Juliet actress taking over from Drew Barrymore as the face of Gucci Jewellery.

“Claire Danes is a modern icon and one of the most interesting young actresses on the international scene. Claire’s sensual, confident beauty and her passionate, independent and strong character embodies today’s Gucci woman,” said Gucci creative director Frida Giannini.

Danes is equally as excited, saying: “Frida is a very inspiring and creative woman. Her vision is extraordinary and I am excited to be a part of it.”

Photographed by Inez van Lamsweerde and Vinoodh Matadin the campaign is due to break this fall.

Are you looking forward to seeing the results?

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Chanel Sport S/S 08: Masha Novoselova by Karl Lagerfeld

Chanel Sport’s spring 2008 catalogue imagery really has you wondering who was behind the lenses. Surely it couldn’t be Karl Lagerfeld could it?

But indeed it was, with Kaiser Karl choosing Masha Novoselova to share the limelight with Brad Kroening, whom you may remember partnered with Gemma Ward for the Karl Lagerfeld advertising campaign.

I love that they’re both photographed around the newest Chanel Sport addition, the Chanel bike. Though would you let your boyfriend near it? Would he want to be near if it featured quilted bags on either side of the wheels?

Check out photos below of the pair modelling the Chanel surfboard along with some rather floral sportswear.

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