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The Strand Arcade explores the Art of Authenticity with their Autumn/Winter 2013 campaign

The Strand Arcade explores the Art of Authenticity with their Autumn/Winter 2013 campaign

Helen Lee February 28, 2013 1

The fashion world often is divided into two types of offerings; the fast and the furious, where looks are produced at rapid speeds, often echoing pieces that just walked down international runways mere weeks

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Emporio Armani Spring/Summer 2013 Ad campaign – A well-suited Italian dream

Emporio Armani Spring/Summer 2013 Ad campaign – A well-suited Italian dream

Helen Lee January 7, 2013 0

  Ask anyone who knows anything about suiting and they will tell you that it has to be Italian made, so why look further than Emporio Armani? For their spring summer 2013 campaign they

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Georgia May Jagger the new Sunglass Hut Ambassador: The Fashion’s Night Out photos, campaign images and more

Georgia May Jagger the new Sunglass Hut Ambassador: The Fashion’s Night Out photos, campaign images and more

Helen Lee September 11, 2012 0

There is something about Georgia May Jagger, clearly a girl from an amazing gene pool (her parents are Mick Jagger and Jerry Hall after all) but the girl is going from strength to strength

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Behind the scenes of the Strand Arcade’s Art of Authenticity shoot with Nicole Pollard

Behind the scenes of the Strand Arcade’s Art of Authenticity shoot with Nicole Pollard

Helen Lee August 23, 2012 2

India is a country that many fashion designers find inspiration from, so it comes as no surprise that The Strand Arcade in Sydney (home to many top Australian designer boutiques) shot their spring/summer 2012

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Nicole Trunfio for KOOKAI Spring/Summer 2012; and announces an Australian online store

Nicole Trunfio for KOOKAI Spring/Summer 2012; and announces an Australian online store

Helen Lee August 12, 2012 0

This year marks Kookai’s 20th year in Australia, growing from a boutique on trendy Chapel Street in Melbourne to 26 boutiques nationwide. To mark the milestone, Kookai have unveiled a Spring/Summer 2012 ad campaign

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David Jones Spring/Summer 2012 ad campaign starring Miranda Kerr; unveils live show streaming

David Jones Spring/Summer 2012 ad campaign starring Miranda Kerr; unveils live show streaming

Helen Lee August 1, 2012 0

- – - – - – - – - – - – - S P O N S O R E D P O S T – - – - – - – -

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Behati Prinsloo the new face of Seafolly’s Summer 2012 ad campaign

Behati Prinsloo the new face of Seafolly’s Summer 2012 ad campaign

Helen Lee May 21, 2012 0

As a Victoria’s Secret Angel, Behati Prinsloo is no stranger to taking off her clothes and walking down the runway in lingerie. So rather fittingly, the Namibian-born and raised model has been chosen to endear

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Just Cavalli gets a little romantic-sexy for Spring/Summer 2012

Just Cavalli gets a little romantic-sexy for Spring/Summer 2012

Helen Lee January 17, 2012 0

After writing about a faux television commercial we shot last year yesterday, we’ve debating what was going to be our first ‘news’ post of 2012. Sorry Golden Globes, you didn’t make the cut. Instead

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First look: Dolce & Gabbana Menswear S/S 2012 celebrates Italian cinema

First look: Dolce & Gabbana Menswear S/S 2012 celebrates Italian cinema

Helen Lee December 22, 2011 0

Back in October the guys at Dolce & Gabbana had brought together a vertible who’s who of Italian actors to Portofino, Italy to shoot their Spring/Summer 2012 menswear advertising campaign. Set against the beautiful

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Abbey Lee Kershaw for Portmans, behind the scenes at the New York City photoshoot

Abbey Lee Kershaw for Portmans, behind the scenes at the New York City photoshoot

Helen Lee December 15, 2011 0

It’s a love affair that has lasted a few seasons now – Abbey Lee Kershaw for Portmans. The Australian fashion chain recently shot a new ad campaign with the peroxide blonde model. Styled again

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