Just in time for Valentine’s Day, Free People will release a new short film titled, Spark. Starring supermodels Poppy Delevingne and Nicole Trunfio, the mini movie depicts that charming moment when eyes meet and sparks fly.
You know that moment, when you think about that drawn out flirtation, a sweet gesture from a stranger, or a spur of the moment heated kiss? In Free People’s new short film, ‘Spark,’ the brand offers a jovial look at taking a chance on love and that moment in time when it all happens. From flirty co-workers, to silent laundromat companions, to two friends who put it all on the line, the video showcases a fun take on the ways in which love can blossom in an instant. Watch as each couple plays the game, and fall in love all over again.
To launch the short, Free People has partnered with Cameo.tv, a new video sharing app. Fans are invited to shoot and share videos of their own personal ‘spark moments’ using the hashtags #freepeople, #spark, and #lovestory.
The videos will be compiled and edited to create a crowd-sourced compilation of all the brand’s favorite shorts.