Coco Rocha for Sass & Bide – a social media take over


Coco Rocha is one savvy model, she was blogging and tweeting insights into her model life long before it was an essential part of being a public figure. Well the savvy model is lending some of her social media star power to Australian fashion brand Sass & Bide where she will be taking over their Facebook, Instagram, Twitter, Pinterest and Tumblr accounts.

“Coco captures the raw and natural energy of the Sass & Bide spirit. She is unique and individual and complements our brand beautifully,” said Sarah-Jane Clarke, one half of the designing duo behind Sass & Bide.

Coco Rocha’s take over will start from January 28 and run for 5 days, giving Sass & Bide fans an insight into her daily life – wearing pieces from the new Sass & Bide autumn/winter 2013 collection. Much like most of Coco’s own photos on her social media channels, the take over will aim to be a raw insight into her world with photos taken using only a handheld camera and in her natural surroundings.

If you needed another reason to start following all of Sass & Bide’s social media accounts… over the 5 days from January 28, followers will also have a chance to win looks worn by Coco during the social media take over. Jump on to to find out more!