Katie Holmes is definitely on quite a publicity trail right now, for her new Holmes & Yang clothing line and for her part as Jacqueline Kennedy in the upcoming miniseries The Kennedys. Now she has been announced as the new face of John Frieda’s Precision Foam Colour with a preview of the short film released online just moments ago.
Entitled ‘The Decision’, it stars Holmes as Joan Hudson, as a sexy high-profile actress who makes ‘The Decision’ to cheat on her colourist. But is it really worth the risk? Of course it is, after all this is an ad for John Frieda’s at home hair colour.
Check out the images above and below, as well as the teaser video for ‘The Decision’.
The full short film will premiere on March 22nd, 2011 at a red carpet event in New York City and then soon after online at facebook.com/whatsinthebag.
This isn’t the first hair care brand to launch a foam-style hair colour application – we were invited to a Nice & Easy event last week which showed us their new foam hair colour. But more on that another time!
John Frieda Precision Foam Colour: The Decision starring Katie Holmes, a teaser