Caroline Wozniacki keeps tennis in fashion and beauty

Regular readers of knows I have a soft spot for tennis, and as we reach the pointy end of the Australian Open, we were rather annoyed to read that the Telegraph thinks that fashion has gone down the drain in the tennis world, thanks in part to the Serena and Venus Williams and their brash, loud and overtly sexual outfits. We kind of had to disagree, not all female tennis players dress like their outfits were created for shock value, after all the Stella McCartney for Adidas collection has counts women’s world number one Caroline Wozniacki as their tennis ‘face’, while Serbian Ana Ivanovic is the face of adidas’ tennis collections.

We love Caroline’s tennis dress, firstly because it’s that crisp tennis white we only usually see on the grass courts at Wimbledon, and because it’s incredibly cute with the pleated skirt and racer back skirt.

But adidas is not the only deal the young Danish tennis player has struck; she has been announced as a spokesperson for Proactive, joining the likes of Justin Bieber, Jennifer Aniston, Katy Perry and Jessica Simpson as spokespeople for the brand.

“I see other girls in the locker room trying to cover their pimples with makeup, but they know it’s not going to work,” Caroline said in a release. “The minute you start sweating, it comes right off. When they ask me how I keep my skin so nice, I always tell them about Proactiv.”

“It’s really nice to wake up with great skin on the morning of a big match because then I can focus on the yellow ball instead of pimples!”

As far as we can remember, this is one of the first beauty partnerships for a female tennis player. Not a bad feat for a 20-year-old woman.

As for other fashionable ties Let’s not forget that self-proclaimed tennis glamour girl Maria Sharapova has been a spokesperson for Tiffany & Co and often seen at a fashion show or two around the world, former Russian tennis glamour girl Anna Kournikova was the face of Berlei’s sports bras and many a tennis star has fronted campaigns for various luxury watch brands.

Who says tennis is just about the Williams sisters?