Payless Shoes joins other chain stores to launch a beauty line

Australia chain store Sportsgirl launched their beauty line last year (spearheaded by a team compiled of former Topshop and The Body Shop staffers) and Topshop followed up soon after with an announcement of an upcoming beauty range too. Now Payless ShoeSource are getting into the beauty game with lotions, creams, fragrances and color for eyes, lips and nails priced from $2.99 to $19.99. With prices like that I’d be likely to question the quality of the products, after all aren’t these the people who make cheap and cheerful shoes and accessories? The Payless ShoeSource beauty line will roll out in 4,500 of their 7,500 stores in September. [WWD]