More Georgia May Jagger for Versace – not all brands are against early campaign imagery releases

Posted by Helen Lee at 4:02 am January 9th, 2010 | 0 comments

We’ve already seen three images from Georgia May Jagger’s spring/summer 2010 ad campaign for Versace, now here’s one more. Interestingly enough, this one was supplied to us by their British PR agency The Communications Store just hours after WWD reported that several design houses were not happy that their spring/summer 2010 campaign imagery has been flying around the web on blogs.

Which begs the question, do certain designer brands not want free advertising? Because I’m sure many bloggers would appreciate a few advertising dollars thrown their way (I know SASSYBELLA.com would). It doesn’t hurt to release campaign imagery early to get the buzz going online, just look at Burberry and Louis Vuitton, their campaigns are usually some of the most talked about because they supply bloggers with images and videos and I’m sure it doesn’t hurt their bottom line.

Meanwhile… what do you think of the latest Georgia May for Versace campaign image? I for one am glad she’s not upside down!