Sonia Rykiel for H&M: all the advertising images and more videos

SoniaRykiel-HM-1We love it when our inboxes implode with stuff to show you, the latest being even more info about Sonia Rykiel for H&M – they’re really pulling out all the stops when it comes to supplying information this time around. We told you yesterday about Rykiel’s fantasy Paris show complete with live online streaming, now we have all the Sonia Rykiel for H&M advertising images.

Check them out below along with some behind the scenes footage.

Sonia Rykiel for H&M, the advertising campaign (click to enlarge)

Meanwhile Nathalie Rykiel (Sonia’s daughter) takes viewers behind the scenes to watch the fittings for the fantasy Paris show in the video below which will include whopping 60 models, while stylist Camille Bidault Waddington and casting director Sarah Murray do some more fittings in the second video.