Lorenzo Martone to turn Jessica White into a singer through Arc NY

jessicawhite-smallModel-turn-actress is quite a well trodden path (Lily Cole and Gemma Ward are the most recent examples) but model turn singer? Not so much. Though Karen Mulder and Vanessa Paradis have tried and failed/succeeded. Mr Marc Jacobs, aka Lorenzo Martone is launching a new talent and PR agency, Arc NY and is set to turn Sports Illustrated and Maybelline model Jessica White into a singer and Julie Henderson in to a skin care entrepreneur. By which we assume he will help her launch her own skin care line like Cindy Crawford and Miranda Kerr.

With a client list that already includes Alessandra Ambrosio, Lydia Hearst, Fernanda Motta and Valeria Mazza, it should be interesting to see what Martone and his partner’s behind Arc NY will do.

Source: WWD

Lorenzo Martone to turn Jessica White into a singer through Arc NY

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