CFDA take note, Rosemount Sydney Fashion Festival is doing fashion week for the people

A few snaps from RSFF so far

I have been crazily juggling two blogs this week – this one and Chic Report Australia… because it’s Rosemount Sydney Fashion Festival time and as their Roaming Reporter, duty calls!

RSFF is a fashion week for the people with daily runway review shows – a group show consisting of designers who showed during Rosemount Australian Fashion Week (many of which sold out within days might I add) as well as many other free and ticketed events around town. And after attending four shows and a handful of free events, the consumer buzz has been brilliant – everyone is so excited to be at a fashion show and at AUD$20 (approx USD$16.50) for the cheap seats it’s a bargain when you factor in the experience and the other freebies you score just by having a golden ticket.

In its second year, the idea of RSFF has to come from Sydney’s rival Australian city, Melbourne with its upcoming Melbourne Spring Fashion Week and the L’Oreal Melbourne Fashion Festival which has been running for 15 years and showcases Autumn/Winter trends. LMFF has proven to contribute AUD$62.5 million (approx USD$51.44 million) to the city’s fashion economy earlier this year and drawn the likes of Nicole Trunfio and Doutzen Kroes to become the events ambassadors.

So if designers like Diane von Furstenberg and the CFDA want to see a fashion week for the consumers, why doesn’t New York Fashion Week take note from its Australian IMG counterparts?

P.S. Jump on to to catch all the action so far! We’ve interview some of our favourite Australian designers and spied the likes of Alexandra Agoston and Eylse Taylor around the grounds!