Keira Knightley’s latest Chanel Coco Mademoiselle ad where the suspenders keep her modest


The latest Chanel Coco Mademoiselle ad staring Keira Knightley has been unveiled, following the same smoky moody style of the first.

The latest ad was a worldwide exclusive in the pages of August 2009 issue of Vogue Nippon and we love the smoky eye, chiseled cheekbones and the two strands of Chanel pearls dangling from her neck. Meanwhile Knightley’s modesty was saved thanks to the perfectly positioned black suspenders that cover her nipples which would have shown through the sheer white blouse. Suspenders and potential peek-a-boo nipples, reminiscent of Interview’s January 2008 cover, no?

According to Glamour, the young actress’ latest ads is her 10th publicity campaign for Chanel and discovered the fragrance she is now the face of through a friend, not when she became it’s face.

For a long time I preferred, and only wore, men’s cologne since I find it lighter. Strangely, before I was under contract with Coco Chanel, three years ago, a friend gave me a bottle of that perfume for Christmas. I started using it right away. Fate did things well. Normally a contract forces you to wear the fragrance in question. For me, that was already the case. The difference is that now I no longer have to buy my bottles of Coco Mademoiselle. They give them to me for free (laughs).

Check out the behind the scenes photos thanks to French Glamour below – it looks like some of the other options for the ads included Keira wearing nothing more than the black suspenders.

click to enlarge

Behind the scenes of the Chanel Coco Mademoiselle shoot - Click to Enlarge

[Translation from: | French Glamour scan from]


  • Ann O'Dyne says:

    Keira is gorgeous, no doubt about that.
    The original COCO with the black label is my all-time choice, and when Mademoiselle appeared I loathed it.
    Fragrance is such a scientific symbiosis with a wearer.

  • Grant Fullarton says:

    Does anybody know where her necklace comes from in this ad?

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