Alexa Chung and Hilary Duff for DKNY Jeans Fall 2009/10

Scott Schuman is back for DNKY Jeans for Fall 2009/10, photographing MTV host Alexa Chung and Hilary Duff for the brands advertising campaign on the streets of New York City.

Taking inspiration from his snapped-on-the-street style on The Sartorialist, Chung was chosen to take over from Daisy Lowe as the face of DKNY Jeans’ woman’s wear campaign because her style “epitomizes that of the DKNY Jeans girl”. While Duff fronts the campaign for her clothing line, Femme, created in collaboration with DKNY Jeans. She is joined by two young models who show off her two other looks.

“There is truly something in this line for every girl whose styles change every day, like mine does,” Duff told WWD in February.

“Sometimes I want to wear tight leather leggings with a big plaid shirt, or other days I want to wear a floral-print dress but make it look edgy. Some days I like to be a bit more punk rock, but in a girly way. I love wearing layers and scarves, and I love that this line can be mixed and matched just the way you want it to. I think it’s the perfect line for young girls who can’t afford to buy a lot of clothes these days.”

What do you think of Alexa Chung and Hilary Duff for DKNY?

[Images from WWD & ELLE UK]