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Velvet Hour, the advertising campaign for new Kate Moss fragrance

Helen Lee June 16, 2008 2

Kate Moss has a new fragrance? That’s news to us.

But it’s true since Kate has been on the promotional trail for the fragrance (and lost some hair in the process) called Velvet Hour. Not much has been revealed about the fragrance besides this advertising campaign image photographed by Mert & Marcus and posted up on TheFashionSpot forums.

The blue bottle harks back to the shape of Chopard’s Casmir fragrance while the campaign is rather reminiscent of Eva Green’s campaign for Dior’s Midnight Poison.

What do you think of the image, and are you excited another Kate Moss fragrance is set to be launched?

2 Comments »

  1. Lizzie June 17, 2008 at 4:13 pm -

    Check out that smoke coming out of her backside… nice placement ;)

  2. Chen June 18, 2008 at 10:22 am -

    Her first perfume is a massive hit, I do want to check out this one.

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