Hello Kitty scores a Vogue Nippon spread

Japanese Vogue is teaming up with Sanrio so the world’s most popular cat, Hello Kitty, can appear in the pages of the fashion bible.

While Hello Kitty may not look like a supermodel, she does have a certain appeal. But how will she look in John Galliano for Dior designs? The editorial spread will see the cartoon cat enjoying a shopping spree in Paris

“Of course this is the first time the historic fashion house of Dior has had a cartoon character model their entire collection,” said an official at Conde Nast Japan, publishers of Vogue Nippon. “Japanese animation and characters have been a strong influence on the fashion world in the last few seasons, but Kitty is special. Fashion people all know her name and face and always say they love her. That’s why we at Vogue wanted to do something involving her.”

The spread will appear in the June issue of Vogue Nippon, on sale April 26 with Stella Tennant on the cover (wearing Comme des Garcon).


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