Who are the New Enthusiam? The website appears to have spoofed the style of ads Marc Jacobs is known for by playing on fashion photographer, Juergen Teller, style of photography for the brand.

The fake Marc Jacobs ads are entitled “Mr. Teller’s Borg + McEnroe”, referring to tennis stars Bjorn Borg and John McEnroe. It’s a shame they didn’t choose to spoof the Victoria Beckham ads.

A Marc Jacobs spokeswoman told WWD that it wasn’t the brand pulling a joke on its fans — the company doesn’t know who did them.

Who do you think the New Enthusiasm are and what will they unveil on their website in Summer 2008?