Luella Bartley teams up with Tonic for charity

Luella Bartley just showed her witchcraft influenced fall 2008 collection at London Fashion Week (see the video below the fold), now news has it that the British designer has collaborated with Tonic on four limited-edition T-shirts to be called “Every T Counts”.

The Luella/Tonic t-shirts will be produced for men and women in black and white and sold online at Around 40% of the profits will be going to provide support to non-profit organizations along four key areas – the environment, education, social welfare and poverty.

You may just be buying a tshirt, but you will also be doing your part to help out people less well off around the world. 40% is a decent chunk to be donated. Thet-shirts will be hitting the Tonic online store on April 1, 2008.

Check out the quirky-witchy Luella fall 2008/09 collection below!

1 Comment

  • Chen says:

    I wonder who this collection is targeted towards. It doesn’t seem quite right for what’s currently in fashion.

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