Dita von Teese to be cointreauversial

Who better to “be cointreauversial” than Dita von Teese? As it turns out, the people at Cointreau thought so too. The Burlesque star who is often frolicking in a large martini glass will be the Cointreau’s worldwide ambassador for the next two years.

“We are delighted to have sealed such a relationship with Dita Von Teese. She is a magnificent woman who combines elegance and extreme refinement with a certain daring sensuality. I cannot wait to reveal the ideas that emerged from our partnership discussions,” says Justin Weston, Cointreau International Director in a statement.

And it seems Dita is a fan too.

“For me, Cointreau is a quintessentially French brand, a product which transcends fashions and trends. I love its delicate taste contrasting with its strong personality. It is true that we were made to join forces around a cocktail glass!” says Dita Von Teese.

It should be interesting to see what the results of the pairing will be.