Jessica Stam models for DKNY’s Fall 07 ad campaign
6th June, 2007 - By Helen LeePosted in Ad campaigns, Models
Catherine McNeil has already snagged the Donna Karen Fall 2007 campaign, but it was Jessica Stam’s sweet face that will be splashed all over the DKNY Fall 2007 ads. Photographed by Regan Cameron, the campaign shows Jessica walking around the streets of New York at night.
“It was important to shoot at night to capture the lights, energy, excitement and intrigue of ‘New York Nights,’” said a company spokesperson. “The line itself was inspired by New York at night, so what better way to showcase the clothes than in their most appropriate context?”
It’s great to see DKNY stuck with a cityscape vignette, it really sets it apart from the Donna Karan main advertising campaigns.
What do you think?
[Via The Daily]
June 7th, 2007 at 3:29 am
New York wakes up at night. It’s my favorite time to be out. Jessica Stam looks great.
June 8th, 2007 at 11:11 pm
I love Jessica Stam! can’t wait to see the ad! =)