The Chanel TV ad for their Chanel Allure lipstick seems to be too seductive and raunchy for Canadian television. Ok so the 30 second commercial shows a semi naked model, Julie Ordon, writing around in bed while asking her man if he loves her. But really…
As first reported by Marketing Mag, The Television Bureau of Canada isn’t too pleased with a recent commercial from Chanel and has refused to air the ad.
The TVB says portions of the ad must be pixelated before they will approve it for broadcast. Predictablely, Chanel is balking. Chanel Canada’s Public Relations Executive Director Anny Kazanjian told Marketing Daily, “When you tamper with the original product, it doesn’t really leave much. Once you begin changing it, you really move light years away from what it’s intended to be, and that defeats the purpose.”
What do you think of the ad spot? It started screening in Australia (in English) last night – after 9:30pm.